The best solution is the right combo of words and images.
PROJECT: EF #UltimateLoveLetters
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Role: Associate Creative Director, Copy | Concept, campaign strategy, copyediting
Goal: Develop an email and social campaign that would acknowledge the impact of Covid-19 on young travelers and inspire them to keep daydreaming about the places they love and miss
Team: Reid Flynn, Kevin McGraw (copy), Diana Mora (design), Haley DeLuca (social)
PROJECT: Nahcotta / Enormous Tiny Art
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Role: Co-Founder, Haigh + Martino (HAM) | Strategy, copywriting
Goal: Rebrand and reimagine a beloved gallery, retail space and quarterly exhibition
Team: Dylan Haigh, Kelsey Wise (design), Demri Rosekrans (producer)
PROJECT: New Day Ventures
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Role: Chief Marketing Officer | Branding, marketing strategy, design, copywriting
Goal: Launch an angel investment capital firm focused on investing in enterprise software companies founded by People of Color located in overlooked regional areas designated as Opportunity Zones
Team: Brent Schmitt, Founder and CEO
PROJECT: Gunstock Mountain Resort
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Role: Co-Founder, Haigh + Martino (HAM) | Strategy, copywriting, art direction
Goal: Find the voice of adventure and rebrand an 80 year old mountain resort
Team: Dylan Haigh, Kelsey Wise (design), Demri Rosekrans (producer)
PROJECT: EF Ultimate Break Rebrand Explorations
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Role: Associate Creative Director, Copy | Branding strategy, copywriting, art direction
Goal: Rebrand e-commerce travel site for millennials and Gen Z (ultimatebreak.com)
Team: Christine Bombard (ACD, Design), Sky Erickson (design), Diana Mora (design)
PROJECT: Good To-Go
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Role: Co-Founder, Haigh + Martino (HAM) | Branding strategy, copywriting, packaging, art direction
Goal: Launch a big idea for gourmet rehydrated meals and celebrate real adventure and good food
Team: Dylan Haigh and Kelsey Wise (design)
PROJECT: Vida Cantina Restaurant
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Role: Co-Founder, Haigh + Martino (HAM) | Branding strategy, interior design, art direction
Goal: Transform a former Friendly's diner into a James Beard award winning Mexican cantina
Team: Dylan Haigh and Brett Stenson (design)
PROJECT: 3S Artspace
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Role: Co-Founder, Haigh + Martino (HAM) | Branding, marketing strategy, copywriting, art direction
Goal: Introduce a community to a bold new space for the arts and culture
Team: Dylan Haigh
PROJECT: Yarrow CBD Retail
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Role: Freelance Consultant | Branding, marketing strategy, design
Goal: Bring life transforming products to a local community through an educational retail space
Team: Jodie Curtis, Founder
PROJECT: Proximity Lab
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Role: Co-Founder, Haigh + Martino (HAM) | Marketing strategy, prototype design, copywriting, web design
Goal: Create an innovative and interactive campaign to serve as a vehicle for charitable giving
Team: Dylan Haigh