EF #UltimateLoveLetters
Role: Associate Creative Director, Copy at EF Ultimate Break
Goal: Develop an email and social campaign that would acknowledge the impact of Covid-19 on young travelers and inspire them to keep daydreaming about the places they love and miss
Team: Reid Flynn, Kevin McGraw (copy), Diana Mora (design), Haley DeLuca (social)
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Results: We invited our IG audience to add their own love letters and we had around 15K impressions for each city story we ran.
Related: See more EF work
